With immediate effect, Cube will be working with the Bavarian mountain biker to further improve and enhance its Woman Like Series. This likeable 25 year old will be riding Cube from now on, allowing her to work in close cooperation with the company’s engineering and product management teams to take Cube’s WLS Series to the next level. Aside from having inside access to several departments at Cube Lisa will also be present at plenty of events, keeping her in contact with Cube enthusiasts. She will be particularly focussed on supporting the Cube Team at Womens Camps and on several dates of the Cube Test Tour.
Lisa can’t remember a time when she wasn’t on a bike. Following her successful alpine skiing career she discovered a love for riding alpine singletrack – from fast and flowing to challenging and technical. She loves to share her passion for mountain biking with other riders and to be able to help them with tips on improving their technique. In 2012 she joined the Scott Contessa Team, which provided the perfect opportunity for her to prove her skills on a bike. After completing her master’s degree at Innsbruck University, she returned home to take over her parent’s company.
“What could be better than working with a manufacturer from your home region? Cube has invested hugely in bikes, clothing and equipment over the past few years. The bikes in the Woman Like Series are available in small frame sizes, meaning there’s something to suit everyone. I want to share the great feeling that Cube’s WLS bikes provide. I’m looking forward to working with Cube over the next few years – and not just because I know how tempting it’s going to be to ride some of the most beautiful trails in the region surrounding Cube’s headquarters!”